Agent Analytics AgentAnalytics Agent-ready analytics

Agent Analytics vs Heap

Heap is strong at human-first replay and journey analysis. Agent Analytics gives your agent a cleaner direct surface across all your projects.

Agent Analytics Agent Analytics
Heap
Agent-readable analytics
Your agent can read analytics across every project from one consistent surface: stats, funnels, retention, sessions, heatmaps, insights, and experiment results without rebuilding the workflow per tool.
Heap is strong at human-first exploration, replay, and AI-assisted analysis. It is not positioned around direct agent control of analytics workflows.
Multi-project visibility
Run many projects under one account and let the same agent move between them with a consistent project model and read surface.
Heap can support many products, but the working model is still workspace-first and centered on analysts and PMs.
API, CLI and MCP access
Hosted Pro exposes the same analytics surface through HTTP API, CLI, and MCP, so the same workflow works in code, terminals, and copilots.
Heap emphasizes visual analysis and replay. There is no documented CLI or MCP surface for direct agent workflows.
Built-in experiments
Built-in experiments let your agent create variants, assign traffic, and read lift and probability-best without stitching in a separate testing tool.
Heap focuses on analysis after capture, not native experiment creation and traffic assignment.
Journeys and funnels
Query funnels directly, including step drop-off and variant breakdowns, so your agent can connect release changes to conversion movement.
Heap offers journeys and funnel-style path analysis, but it is optimized for human exploration after the fact.
Retention analysis
Retention cohorts are first-class and queryable per project, so your agent can judge whether changes improved repeat usage, not just clicks.
Retention analysis is available, but it lives alongside Heap's human-first exploration model.
Sessions, replay and heatmaps
Realtime, sessions, heatmaps, and insights live in the same system, so your agent can move from anomaly to session evidence without changing tools.
Heap is strong on session replay, heatmaps, and sessions. The tradeoff is a heavier visual workflow and less direct agent access.
Ownership and deployment
Start with hosted for the full workflow. If infrastructure control matters later, the open-source core gives you a self-hosting path instead of vendor lock-in.
Heap is closed source and cloud-first, which limits portability and infrastructure control.

Ready to try analytics your agent can read?

Start hosted for the full agent workflow, or self-host the open-source core when infrastructure control matters.

Start Hosted -> Read the Docs