Agent-readable analytics
✓
Your agent can read analytics across every project from one consistent surface: stats, funnels, retention, sessions, heatmaps, insights, and experiment results without rebuilding the workflow per tool.
≈
Heap is strong at human-first exploration, replay, and AI-assisted analysis. It is not positioned around direct agent control of analytics workflows.
Multi-project visibility
✓
Run many projects under one account and let the same agent move between them with a consistent project model and read surface.
≈
Heap can support many products, but the working model is still workspace-first and centered on analysts and PMs.
API, CLI and MCP access
✓
Hosted Pro exposes the same analytics surface through HTTP API, CLI, and MCP, so the same workflow works in code, terminals, and copilots.
✗
Heap emphasizes visual analysis and replay. There is no documented CLI or MCP surface for direct agent workflows.
Built-in experiments
✓
Built-in experiments let your agent create variants, assign traffic, and read lift and probability-best without stitching in a separate testing tool.
✗
Heap focuses on analysis after capture, not native experiment creation and traffic assignment.
Journeys and funnels
✓
Query funnels directly, including step drop-off and variant breakdowns, so your agent can connect release changes to conversion movement.
✓
Heap offers journeys and funnel-style path analysis, but it is optimized for human exploration after the fact.
Retention analysis
✓
Retention cohorts are first-class and queryable per project, so your agent can judge whether changes improved repeat usage, not just clicks.
✓
Retention analysis is available, but it lives alongside Heap's human-first exploration model.
Sessions, replay and heatmaps
✓
Realtime, sessions, heatmaps, and insights live in the same system, so your agent can move from anomaly to session evidence without changing tools.
✓
Heap is strong on session replay, heatmaps, and sessions. The tradeoff is a heavier visual workflow and less direct agent access.
Ownership and deployment
✓
Start with hosted for the full workflow. If infrastructure control matters later, the open-source core gives you a self-hosting path instead of vendor lock-in.
✗
Heap is closed source and cloud-first, which limits portability and infrastructure control.